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  • Increase trust and sales
  • The lowest price
  • Automatically collect reviews

Product reviews Shopify: how it works

Written by Ismail Akhan

We offer product reviews for Shopify


Send an invitation to your customers to review their products and show other visitors how good your product range is! The cost of product reviews for Shopify is $10 per month on top of the existing costs.


Please note: product reviews can only be collected via automatic review invitations. This requires installing our Shopify app.


The benefits of product reviews for Shopify:


• Customers make better purchasing decisions, which leads to fewer returns.


• Increase sales with the help of "social proof."


• Earn stars in unpaid Google results for your product pages and export product reviews to Google Shopping.


• Collect both site and product reviews with a single review request.



Activation is quick and easy via your dashboard. Navigate to "Reviews" and proceed to "Product reviews." Then click on "Settings" and enable the service.


Once you have activated the feature, you can activate product reviews within Shopify by going to the settings of our Shopify app. Here you can check the box for product reviews and—if you have not yet collected product reviews through another party—also check the box for "Review sync." This will also display the stars on the catalog pages.


From now on, your customers will receive an invitation to review your online store. After they have reviewed your online store, they will also be given the option to review your products. To check whether everything is set up correctly and invitations are being sent with the option to leave a product review, log in to your WWK Dashboard > Invitations. Invitations sent with the option to leave a product review can be recognized by a gray shopping cart icon.


You can read how to display product reviews on your product page here. The correct Schema.org markup is also automatically applied so that you can claim the yellow stars in the organic search results.


Adding GTIN codes for Google:


GTIN, or Global Trade Item Number, ensures that products can be easily distinguished from one another. By giving each product a unique GTIN code, it becomes easy for search engines such as Google to find the products. There are different types of GTIN codes:


EAN | European Article Numbering | 8- or 13-digit barcode


JAN | Japanese Article Numbering | 8- or 13-digit barcode


UPC | Universal Product Code | 12-digit barcode


ISBN | International Standard Book Numbering | 13-digit number


IFT-14 | Interleaved Two of Five | 14-digit number


You can add these codes in Shopify by logging into your Shopify dashboard > Products > Select product > Inventory.